How do you know how popular your blog is? You can use Alexa Rank and Google PageRank to measure and know your blog page rank. All blogs on the internet are competing to get a good rank in the eyes of Google and Alexa. Google page rank is using numbers from 0 to 10. The higher the Google page ranks the better the value of our blog as well. While Alexa opposite, the smaller the value of Alexa rank, then the value of your blogs are also becoming more popular.
What criteria are needed so that the Google and Alexa measure your blog page rank?
Google give page rank to a blog or website base on to:
- Quality and originality of content
If you just copy and paste to fill the content in your blog, then certainly your blog page rank will be low. It may even be de-indexed or get “sandbox” by Google (Many AGC sites been de-indexed or sandboxed by Google). So, you have to start to create unique and original contents right now.
- The number of quality backlinks
You probably already know about Google Panda. Google’s new algorithm will assess the quality of backlinks on every blog and website. If a blog or website apply links farmer, so it will de-index and get “sandbox” by Google as well. Panda assesses 20 quality backlinks is better than 100 “garbage” backlinks. A quality backlink is a backlink that obtained from other blogs or websites that have a high PR that have the same relevance. If your blog discusses affiliate marketing, then look for backlinks from blogs with similar topics that have a high PR.
- The Frequency of blogs and websites updates.
Google also likes the blog that is updated regularly. Try to make regular updates, if you want to have a high PR. If you do not believe it, you can try to update your blog content once a year; it would immediately drop your blog page rank.
To be able to increase Google PageRank, you need to learn about Search Engine Optimization (SEO). Create content with keywords that fit with the blog topic and try to have a density of 3-7%. You should also use Meta keywords, title tags, and content that suits your content. This can make your content get a good SERP. For WordPress users, there are many plugins that you can use for SEO purposes (WordPress SEO by Yoast is one of them and I use it too). Create Google sitemap and submit it to Google. (Use Google sitemap plugin to make it easier)
Google Page rank is not influenced by the number of visits or unique visitor. So a higher blog PageRank will still be given to a blog according to the above criteria, although the traffic blog is not good enough.
The higher blog page rank, the more expensive the price reviews of the blog.
Alexa Rank use numbers from 1 to infinity. Alexa assesses traffic rank is based solely on the number of visitors to the blog. It means more traffic will make your blog page rank according to Alexa Rank is lower.
PPC programs (Google Adsense, Bidvertiser etc) are very suitable to be applied to a blog with good Alexa Rank. The ads on your blog will have more possibility to click if you have ton traffic. Alexa Rank has no effect on Google Page Rank.
Alexa Rank cannot be used as a benchmark for sure, but the blogs and websites with Alexa Rank below 100,000 typically have high traffic.
How to increase Alexa Rank?
You can see it in my post about how to increase Alexa Rank. In addition, participate and active in the forums that typically install the Alexa toolbar and add your signature there.